Shipyards
EasyMLS for shipyards
EasyMLS helps shipyards and their dealers share a reliable file for stock boats and current models. The yard keeps control of specifications and availability; brokers and dealers stop working from outdated PDFs.
Draft English fallback for this locale (nl/pt/pl not in Weeks 2–4 translation scope). Lionel must validate EN/FR/ES/IT/DE before publish. EasyMLS brand voice; no competitor names.
How do shipyards keep stock boats accurate for dealers and brokers?
By holding one listing per hull or per configurable model, with options and delivery status on the file. EasyMLS is that shared record. When a boat is reserved at the yard, the network should see it.
Yards lose credibility when two dealers advertise the same hull number. A central file with a clear status is cheaper than a month of angry emails.
Can a yard publish new models without turning EasyMLS into a brochure site?
Yes. Use EasyMLS for boats that can be sold or assigned — stock, semi-stock, brokerage returns — not for every lifestyle image in the brand book. The MLS file should be sellable reality.
Marketing pages can live on the yard website. The MLS is for inventory a professional can book a viewing against.
How do yards work with dealer networks on EasyMLS?
Give dealers access to the stock they are allowed to sell, and keep the yard as the source of truth for allocation. EasyMLS supports that split: one inventory, many professional eyes, one owner of the hull status.
Territory rules stay commercial. The software should not invent exclusivity; it should prevent two confirmed reservations on one hull.
Where does used brokerage fit for a yard on EasyMLS?
Trade-ins and brokerage listings sit beside new stock so the same team can value and distribute them. EasyMLS does not force used and new into separate products.
A yard that also runs a brokerage already behaves like a dealer-plus-broker. One MLS file format keeps the back office sane.